Blog tagged as share-of-mind

In today's competitive business landscape, establishing a strong brand presence is crucial for success. One often overlooked yet highly effective tool in achieving this goal is the strategic use of promotional products. These tangible items not only serve as practical gifts but also play a significa...

Are you new to marketing and wondering what branding is all about? Don't worry! This article will break down the concept of branding in simple terms, perfect for beginners. We'll explore what branding is, why it's important, and how promotional products (also known as swag) can play a crucial role i...